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NURO has worked with companies of all sizes on all aspects of digital strategy. Working with a number of high profile brands has put us in the fortunate position of understanding concepts such as brand activation, database management, the running of high level interactive digital viral campaigns etc. With strategic consulting always being part of our process.
We’ll help you grow your business and get results from a number of digital media solutions.
Our digital strategy competencies include:
Comprehensive social media strategies Corporate blogging and forum strategies, setup and training Comprehensive social media strategies Social Media Social Networks (Facebook, Myspace, LinkedIn, etc) Blogging (Platforms, Technical Choices, Strategy, Execution, Writing, Marketing) Microblogging (twitter) Analytic Reporting Word of Mouth Marketing Content management and Development Strategic Marketing Viral Marketing Multimedia Marketing (video, photos) Community Building Strategic assessment of social media opportunities and costs Social network marketing strategies Community Management Search Engine Optimization Google Ad Campaigns Display and Pay per Click Campaigns Social Media Outreach Online Brand and Reputation Management Corporate Websites (design for success, landing page optimization, usability, etc) Measuring Return on Investment Blogger and Influencer Outreach Community management and training Influencer networks
Digital Audit & Action Plan
Organisations make the transition to online with a digital strategy that is commonly haphazard and directionless and hence ineffective, which is sometimes detrimental to their brand. Without a strong digital strategy you may be investing in the wrong areas, or be missing out on opportunities that your competitors are taking advantage of. Maximise the results of your online efforts with a digital audit and action plan that will enhance your ROI from online efforts which include:
A comprehensive analysis of current online efforts - what are working and are not working. The assessment of your competitor’s digital strategies. Highlight strengths, weaknesses, opportunities and threats in current digital space. Comprehensive digital strategic assessment. A complete report recommending actions to optimise online efforts, improve ROI and build your business online. Resources and vendors to execute against the action plan.
Branding
Comprehensive branding strategies Evaluation of current branding strategy and execution Bottom-up brand building for new businesses Positioning assessment Competitive landscape assessment
Small Business/Start-up
Comprehensive marketing plans Positioning, branding, targeting, strategy assessments and recommendations Guerilla marketing methods and strategies Viral and word-of-mouth marketing plans Consumer research
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